Macy's Home & Kitchen—
Macy's Inc.
These featured interior scenes were part of a campaign to revamp and freshen the Macy's brand, and appeal to a younger audience. Working as an art director, I collaborated closely with a skilled internal team to compose these home and kitchen shots. Every few months we developed a new series, which we collected into seasonal marketing books for direct mail and various advertisements.
Margaret Sotrop, Project Manager
Derek Edwards, Creative Direction
Bailey Meadows & Kelley Brady, Art Direction
Michael Bailey & Braden Istas, Photography
Bailey Meadows & Kelley Brady, Art Direction
Michael Bailey & Braden Istas, Photography
Emily Rickard, Stylist
